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Five Ways To Kill Your Home Business
Home Based Business
Five Ways to Kill Your Home Business
by:
Craig Friesen
Copyright 2005 Craig FriesenI know it is better to be positive than negative. But speaking from experience sometimes you can do things that are bad for your home business without realizing it. You might even think you are doing the right thing when in fact you are hurting your online business. So here are some "top 5" ways you can throw your work-from-home opportunity down the drain (and how to avoid doing so):
1) Have no plan, vision or goals.
Sure, you may find success in your home business by accident. But you are more likely to keep your online business alive (and have it grow) by setting some direction. Besides, without a plan and destination how would you even know if you achieved success? Do some dreaming about what you would like your home based business to be in 2 years. Then set some attainable but challenging goals based on your vision. With your goals in mind, chart a plan for your home business.
2) Do nothing.
"If you build it, they will come." Wrong - who told you that? One of the most frequent mistakes made by newcomers to online business is the belief that if they can just build a nice looking website then they will earn money. Of course some marketing ploys feed on that assumption, luring Internet marketing rookies to purchase the only website they will ever need. Just like an offline business, your online opportunity does not usually sell itself. You need to somehow bring potential customers or clients to your business website. This takes hard work, consistency and determination to succeed.
3) Do too much.
You can't do too much of the right things. But please do not mistake activity for progress! I hear this all the time: "I spend xx hours a week at my computer and not one sale!" Quality not quantity, people. There are some promotional activities such as writing home business articles (hey, like I'm doing here!) and networking politely in business forums that you can never do too much of. But some marketing tools can be over used and actually harm your home based business. Examples: submitting too frequently to some search engines or blasting customer support with an endless line of similar requests.
4) Join everything.
If it is free to join, why not? Affiliate marketers especially are always on the lookout for the next great business opportunity. What happens, however, is that unless the business opportunity somehow compliments your primary home based business then you are going to end up spreading your efforts thin. Choose programs to join that provide you with marketing leverage or which will enhance what you are offering without providing unwanted competition. The other danger with free progams is that once you join there may very well be an "upgrade opportunity" that you will find difficult to pass up. Be sure that this is what you want before you click on the payment button...all those free programs upgraded adds up soon!
5) Spend lots of money on advertising.
This is a tough one. You would think that the people who spend the most money get the most traffic to their websites and therefore earn the most money. While this may be true, how much are you willing to spend to have the kind of traffic volume to your business opportunity that is going to pay off? It is really hard to tell. The best advice I can give you is to take it slow. Track the results of every advertising campaign so that you can assess how effective the method or ad itself is. If you do not track your marketing then you might just be throwing money down the drain. Spend too much too fast and you might soon find it difficult to keep your home based business running. You might even adversely affect your current lifestyle by piling up bills that you can't pay because the website advertising you chose is not bringing you a good return on investment.
There are other things that can help your home business become successful or kill it. And these may not be the "top 5" for you. Just listing these made me think of another 5 that have probably hurt my own home business. Time to make some adjustments!
About the author:
Craig Friesen is a freelance writer and home business entrepreneur. Find other articles, ideas, resources and opportunities for home business or subscribe to the free newsletter.
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There are many styles of yoga, but teachers should be familiar with the nine main forms of yoga, from India, and their relationships to contemporary styles. The nine main styles are: Bhakti, Hatha, Jnana, Karma, Kundalini, Mantra, Raja, Tantric, and Yantra Yoga. Bhakti yoga is widely practiced in India, yet barely known by the masses outside of India.
If you're looking to become a yoga instructor, you must be thoroughly trained and ready to cater to a variety of student needs. A competent yoga instructor should be well-versed in many aspects of yoga. Different styles emphasize varying aspects of yoga. Some may focus on the coordination of breath and movement, while others focus on the proper alignment of the body. Others use atmospheric conditions as the basis of the style.
Globally, one of the most popular styles is Hatha yoga. This is a style that focuses on slow, meditative breathing and relaxed postures. A yoga instructor will slowly guide students through poses one at a time. Many people, who attend Hatha classes, appreciate the relaxed feeling they get from the exercise aspects. Some people, who try Hatha classes, do not like the slow-pace and are searching for a higher-intensity exercise.
Vinyasa yoga, sometimes called Flow or Power yoga, contains a completely different focus, in comparison to the meditative Hatha. Vinyasa is called, Flow or Power, because of its emphasis on smooth and powerful movements. The teacher will guide students through a series of poses, changing them in rhythm with the breath.
The poses run together like a dance. Vinyasa classes can be either, high or low intensity, depending upon the yoga instructor's emphasis. Vinyasa can be very diverse because it allows the yoga instructor to interject their personality into the routines.
Vinyasa, Flow, or Power yoga, draws sequences from Hatha or Raja yoga, depending upon the instructor's lineage. Raja is the form of yoga, which Maharishi Pantanjali describes in the Yoga Sutras. It should be noted that Raja is sometimes called, Ashtanga, which means "eight limbs."
Ashtanga yoga can also be an athletic style of yoga. It is based on a demanding series of pose changes, sometimes connected by jumps. Designed for flexible, and usually young, bodies, Ashtanga has gained popularity in the Western world because of its intensity. Some popular students of this style are Madonna and Sting. An advantage of this style is that it can be self-led.
Usually the yoga instructor will teach students a series of poses and lead them in the routine. After mastering the poses and changes, the students can go through the routine at their own pace. Since this is done in the company of the yoga instructor, and other students, progress can be monitored and mistakes corrected.
For a completely different experience, there is Bikram yoga. Also known as Hot yoga, Bikram is a modern style, focusing on a set series of poses performed in a heated room. The creator of the style, Bikram Choudhury, designated twenty-six poses that constitute the Bikram style. The temperature of the room is ideally set to 105 degrees.
By keeping the room at a high temperature, the muscles of the body are more flexible. This is a controversial style because of an intellectual property lawsuit by Choudhury. Only those yoga instructors, certified in his method, are permitted to teach Bikram yoga.
On the other end of the timeline is Kundalini yoga. An ancient form, that is relatively new to the West, Kundalini focuses on the spiritual aspects of yoga. The yoga instructor leads students through a series of poses, making sure that movement is linked with breath.
The idea behind this discipline is to cause dormant energy in the lower body to become free and move upwards. For students seeking an athletic workout, Kundalini is not the place to look; but it is still an important style for a yoga instructor to understand.
From the purely physical yoga, to the more spiritual forms, a yoga instructor must be well versed. If you want to be a great yoga instructor, you should understand the basics of each major style, even while you focus on your favorite style. In this way, you'll be ready to answer any student's question and guide them to the right style.
Copyright 2008 - Paul Jerard / Aura Publications
Author Resource:- Paul Jerard, E-RYT 500, is a co-owner and the director of Yoga teacher training at: Aura Wellness Center in, Attleboro, MA. He is an author of many books on the subject of Yoga and has been a certified Master Yoga teacher since 1995.
http://www.yoga-teacher-training.org
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